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Green
Circle Salons

Project

Green Circle Salons is the industry's first sustainable salon solution dedicated to fighting beauty waste and climate change.

 

They offer programs that empower salons to offset their emissions and recover up to 95% of their beauty waste. That includes previously unrecoverable materials and hard-to-recycle items like hair clippings, foils, excess hair color, aerosol cans, and color tubes.

 

Our work for Green Circle Salons is all about social ads. This organisation that wants to make the hair salon industry more sustainable is a fresh face in the Benelux, and they are keen on boosting community growth. Grey Mouse handles both the organic content (building that solid foundation) and the paid content. With the latter, the goal is to reach everyone in the social customer journey, from creating awareness to sparking consideration, nailing down conversions, and promoting advocacy and loyalty among their audience.

 

Our team makes sure their message reaches the right people at the right time, steering them through the entire growth cycle. From catching eyes to winning hearts, Grey Mouse propels this green community through every stage of the customer journey.

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